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Power to the People [Part 1] – HCSM turns 1

Part 1 of a 3 part series The next level of growth In healthcare’s use of social media, must come from    the within the organization by involving all employees in the effort. Preface For many healthcare provider organizations, social media has become an extension of external marketing efforts.  And while  big external wins, like viral [ READ MORE ]

Healthcare Marketing Insights discusses reimbursement

subtitled: and takes a few well deserved jabs a comment I made on a healthcare marketing site. Chris and the gang at Interval Marketing produced a great podcast this week. Of the topics discussed, one that really resonates with me are some of the complications surrounding the reimbursement challenges of our third party payor system. [ READ MORE ]

Using the Nationwide Heath Information Network to Deliver Value to Disability Claimants

Sue Feldman and Thomas Horan have released their Kay Center study on disability claims and health information exchanges. I am proud to have been a data and interview source for this study. It highlights the importance that integrated systems can play in providing a better patient experience and increased revenue for providers. Click the image [ READ MORE ]

Protected: Nothing to see here, move along

  • February 3rd, 2010
  • Posted in blog

There is no excerpt because this is a protected post.[ READ MORE ]

The Bob Ross Theory of Social Content Management

After a twenty year stint in the U.S. Air Force as a medical records expert, Bob Ross was destined for a life in healthcare social media. Somewhere he got sidetracked.  By some accounts it was when the Air Force stationed him at Eilson and he first saw snow-capped mountains. Destiny being the fickle force that [ READ MORE ]

Celebrating One Year of HCSM – changing healthcare through social media

On Sunday, January 17th, as a group we celebrated the one year birthday of #HCSM (pronounced “HIC-sum” by those in the know). The event was a special 2 hour chat that included a first ever live audio component. Lee Aase, Director of Syndication (and social media) for the Mayo Clinic and Dana Lewis moderated. Seven [ READ MORE ]

hospital use of social media

What happens when you need to get a message out to a lot of people quickly? You turn to your friends and fans[ READ MORE ]

2009 Food – a recap and rekindling

Does anyone know the medical signs of Gout? I will say this, its going to be salads for this guy for a while….at least until lunch tomorrow. Two weeks of indulging in everything from baby octopi to Ossobuco, from martinis to zinfandel, from sour patch kids to pizza rolls (don’t ask) have caught up. As [ READ MORE ]

Seasons Greatings

  • December 29th, 2009
  • Posted in erata

[ READ MORE ]

10 tips for taking the time argument of out social media

What takes longer, teaching a doctor to tweet or sticking a microphone in their face and asking a question? I have been thinking a lot about efficiency in the way we interact with media. Techy types often have the same thoughts about data storage – compression and decompression. What is the most efficient way to [ READ MORE ]

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seriously, I like this stuff